Selling photographs as NFTs: a pro travel photographer gives his top tips

By Marco Bottigelli Jordan Banks published 20 days ago

”Photography still occupies a small niche in the NFT market space. In situations such as this, you must decide whether to remain a spectator waiting for the interest to increase, or invest your time and resources on being a pioneer of a movement. Thanks to the excess of free time resulting from the travel restrictions due to the pandemic, I decided to go for the latter. 

Overall, as a creator, I strongly believe a skill that should never be lacking is curiosity. Despite a decade of experience as a professional in commercial travel photography, I found pleasure in sitting back and learning something new from scratch. 

In the art market one of the main elements for defining the value of a work is scarcity, so the first paradigm I faced was how to make my photographs ”more unique”. I came up with the idea of going through a brand-new avenue; blending some of my favorite photos from recent years into surreal, evocative and intriguing composites, albeit with elements that are recognizable to an attentive audience. 

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